Fachbereiche:
- Anzeigen
- Seminare
- Zertifikatskurs
- Journalismus
- Seminare
- Zertifikatskurs
- Fachmedien
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- Digitale Medien
- Seminare
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Unsere Formate:
- Inhouse-Seminare
- VDZ Sommerakademie
- Zertifikatskurse
- Expert of Crossmedia Publishing
- Experte im Pressevertrieb
- Expert of Advertising Business
- Expertenforen
- Kongresse
- Akademische Abschlüsse
- MBA in Media Management
- MA Journalismus
Mark Read
Director of Strategy
Mark Read is WPP’s Director of Strategy and CEO of WPP Digital. He is also a member of the Board of WPP. Since taking on the position in 2002, Mark has worked on WPP’s strategy, strengthening relationships with major clients and co-ordinating the activities of WPP operating companies and most recently developing the Group’s digital strategy and activities through WPP Digital.
Mark worked at WPP between 1989 and 1995 at the parent company and also at Ogilvy & Mather and Hill & Knowlton in London. Prior to rejoining WPP in 2002, he was a Principal at the consultancy fi rm of Booz-Allen & Hamilton where he worked in the media and marketing areas for clients such as Universal, Viacom and the BBC. He subsequently founded and developed the company WebRewards in the UK which was sold to Bertelsmann.
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- Der erfolgreiche Titel im Pressemarkt - Herausforderung für Verlage und Grosso
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